Zombies
An average niche: demand and competition are roughly balanced — the idea and execution decide. Average across 4 platforms: niche 52/100, demand 74/100, competition 61/100, development cost 44/100. On Steam: 3,173 games and 222,717 players online; 19% of games reach 500+ reviews, average spend per player is $18.08.
Niche
52/100
Demand (0–100)
74/100
Competition
61/100
Dev cost
44/100
Spend per player
$18.08
Hit rate (500+ reviews)
19%
Key findings
- Ranked #32 of 100 in the overall niche ranking.
- The niche looks best on Google Play (61/100) and weakest on Steam (44/100).
- Competition is at a typical level: 61/100 vs a median of 57/100.
- Development cost is typical: index 44/100 vs a median of 39/100.
- On Steam, 19% of games reached 500+ reviews — more often than usual (median 16%).
- Small-studio games make up 56% of all Steam games with this tag.
By platform
| Platform | Popularity | Games / leaders’ share | Competition | Niche | Dev cost |
|---|---|---|---|---|---|
| Steam | 70/100 | 3,173 | 64/100 | 44/100 | 50/100 |
| itch.io | 70/100 | 10,414 | 68/100 | 48/100 | 40/100 |
| Yandex Games | no data | ||||
| Google Play | 88/100 | 72% | 58/100 | 61/100 | 42/100 |
| App Store | 67/100 | 62% | 56/100 | 54/100 | 44/100 |
Example games — Steam
AAA / big hits
Left 4 Dead 2Valve · $9.99
Dying LightTechland · $24.99
DayZBohemia Interactive · $49.99
Indie
UnturnedSmartly Dressed Games · free
Project ZomboidThe Indie Stone · $24.99
No More Room in HellNo More Room in Hell Team · free
Related genres
Data updated October 12, 2026 Methodology